"Necessity is the mother of invention"
— Plato
Founder and artist behind Crafted by Craftsman, Faith Andrews is a farm wife and mother of two with a vision to support and inspire creatives to follow their passions and inspire creativity.
She has spent over 12 years honing her skills as an artist and leather craftsman. From the start, Faith experienced firsthand the challenges of balancing the creative process with the demands of running a business—juggling roles as manager, accountant, marketer, and shipping coordinator, all while trying to reach the right audience. “It was exhausting, and despite my hard work, growth remained a struggle.” Faith says. However, her journey inspired her to create a solution for other creatives facing the same challenges. Today, Crafted exists to support U.S.-based artists by providing access to a dedicated team of professionals who handle the business side—so makers can focus on their craft. “We operate with honesty, integrity, and transparency, and our mission is to help artists build sustainable, family-supporting businesses rooted in creativity.”
Changing the Game for Creatives
At the heart of Crafted is our mission to help serious creatives turn proven talent into sustainable income. We are not a marketplace or a DIY platform — we are growth infrastructure built for creators who are ready to scale. Simply put, you focus on creating, and we build and manage the system that helps your work get discovered, positioned, and sold.
We provide a dedicated storefront within our curated ecosystem and handle the technical and strategic backend that most creatives struggle to manage alone — including SEO optimization, email marketing strategy and execution, brand positioning, inventory visibility, and payout management. Our team actively promotes our ecosystem and its members, ensuring your work reaches the right buyers who genuinely resonate with and value what you create.
Crafted exists to elevate creators beyond “seller” status. We position our members as brands, support them with structured marketing systems, and connect them to customers who are aligned with their craft. You bring the work. We build the infrastructure that turns it into growth.